{"id":4814,"date":"2025-06-15T16:50:00","date_gmt":"2025-06-15T14:50:00","guid":{"rendered":"https:\/\/bidads.pl\/?p=4814"},"modified":"2025-06-17T17:17:41","modified_gmt":"2025-06-17T15:17:41","slug":"jak-body-leasing-zmienia-przyszlosc-pracy-w-digital-marketingu","status":"publish","type":"post","link":"https:\/\/bidads.pl\/en\/jak-body-leasing-zmienia-przyszlosc-pracy-w-digital-marketingu\/","title":{"rendered":"The Future of Work in Digital Marketing"},"content":{"rendered":"
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Flexibility, agility, and a diverse range of experiences are becoming key in the job market. Sequential career models are giving way to non-linear career paths, including body leasing. <\/strong><\/p>

An interview with Monika Sypczuk, CEO of BIDads, a company that supports the recruitment projects of organizations in the digital marketing industry.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What makes body leasing fit into a non-linear lifestyle model? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Monika Sypczuk:\u00a0<\/b>A flexible form of employment like body leasing provides freedom of choice and offers diverse experiences instead of sticking to a single development path. For professionals, it offers the opportunity for project-based work tailored to their lifestyle and competencies, without being limited to a single role. For employers, it's a way to quickly scale teams without creating full-time positions. Furthermore, body leasing provides access to skills that are in demand \"here and now.\" This is especially important in digital marketing, where agility, up-to-date knowledge, and minimizing recruitment risks are key.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Younger generations increasingly value flexibility in the workplace. What does this mean for the digital marketing industry?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Monika Sypczuk:\u00a0<\/b>Younger generations treat flexibility not as a benefit, but as the standard. For employers, this means a need to redefine work models: moving away from rigid structure and control in favor of trust, transparency, and accountability for results. In the context of digital marketing, such a transformation is virtually inevitable. The future of this industry is a model based on diverse, interdisciplinary talent who can join projects temporarily, through body leasing or hybrid work.\u00a0body leasingu<\/a>\u00a0lub pracy hybrydowej.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Does body leasing allow for better project management?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Monika Sypczuk:\u00a0<\/b>Project management in body leasing<\/a> is like building a \"tailor-made\" team-exactly from the building blocks needed at a given moment. This approach reduces operating costs and allows for better risk management.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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In a non-linear model of life and work, the importance of relationships and mutual support increases. What role do mentors play in such a system?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Monika Sypczuk:\u00a0<\/b>In a non-linear model, a mentor becomes a companion through change. In remote and project-based work environments, it also serves as a bridge, helping to build trust and a culture of collaboration. It also supports coping with uncertainty, change, and stress, which is crucial on a non-linear career path.<\/p>

This interview was published in the Internet Strategic Report 2024\/2025,<\/a>published by IAB Polska.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tAll articles<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Elastyczno\u015b\u0107, zwinno\u015b\u0107 i\u00a0r\u00f3\u017cnorodno\u015b\u0107 do\u015bwiadcze\u0144 staj\u0105 si\u0119 kluczowe na\u00a0rynku pracy. Sekwencyjny model kariery ust\u0119puje miejsca nieliniowym \u015bcie\u017ckom zawodowym, w\u00a0tym body leasingowi. Rozmowa z\u00a0Monik\u0105 Sypczuk, CEO firmy BIDads, kt\u00f3ra\u00a0wspiera projekty rekrutacyjne organizacji z\u00a0bran\u017cy digital marketingu. Co sprawia, \u017ce body leasing wpisuje si\u0119 w nieliniowy model stylu \u017cycia? Monika Sypczuk:\u00a0Elastyczna forma zatrudnienia, jak\u0105 jest body leasing, zapewnia wolno\u015b\u0107 […]<\/p>","protected":false},"author":2,"featured_media":4955,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[52,53,55],"class_list":["post-4814","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-body-leasing","tag-digital-marketing","tag-monika-sypczuyk"],"yoast_head":"\nPrzysz\u0142o\u015b\u0107 pracy w\u00a0digital marketingu - Bidads<\/title>\n<meta name=\"description\" content=\"Rozmowa o body leasingu z Monik\u0105 Sypczuk, CEO firmy BIDads, kt\u00f3ra wspiera projekty rekrutacyjne organizacji z bran\u017cy digital marketingu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bidads.pl\/en\/jak-body-leasing-zmienia-przyszlosc-pracy-w-digital-marketingu\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Przysz\u0142o\u015b\u0107 pracy w\u00a0digital marketingu - 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