System Buddy w body leasingu

The Buddy System - the Key to Rapid Implementation and Stress-Free Integration in Body Leasing

In the body leasing collaboration model, specialists join teams for a specified period of time, often as part of specific projects. In such situations, rapid implementation and efficient onboarding are crucial. One of the simplest, yet exceptionally effective solutions supporting this process is the buddy system. Why does a buddy system help new people feel at home and settle into the team's rhythm without unnecessary stress?

I invite you to read the second article in our series on effective team integration, in which we examine proven methods for building relationships and effectively onboarding new people.

Author: Monika Sypczuk, CEO of BIDads

Body Leasing and Talent Leasing in Marketing - the New Standard of Work

Body leasing and talent leasing are increasingly popular collaboration models in agencies and marketing departments today. They work efficiently in areas where specific skills are needed immediately, such as managing performance campaigns, SEO audits, sales funnel design, or managing large-scale content. Body leasing specialists join an organization for a few weeks or months to help achieve specific goals. However, even the most experienced expert needs more than just a brief and access to Trello or Asana. They need someone to guide them. A buddy system—a form of informal support in which an experienced team member helps a new person find their feet more quickly—can be the key to rapid and effective integration into a new team.

Who is a "buddy" and why is it so important?

A buddy is someone on the team who serves as a guide and supporter from the new employee's first day. This doesn't have to be a manager—it's often a teammate who is intimately familiar with the organization's culture, processes, and daily routines.

What are the responsibilities of a buddy?

Helping them navigate the team's structure and work style,
Answering technical and organizational questions,
Suggesting how to handle less formal matters, such as who to add to Slack, where to find briefs, and how to submit tasks,
Making the new person feel like a genuine part of the team, even if they're only staying for a short time.

Why does the buddy system work so well?

Unlike formal mentoring, a buddy system provides fast, flexible, and pressure-free support. It's a form of peer support that: To rodzaj koleżeńskiej pomocy, która:

significantly shortens the adaptation time – a new team member immediately knows who to turn to,
eliminates the feeling of being lost because they don't have to guess at "unwritten" rules,
helps understand the company's internal "lingo,"
builds relationships – which is crucial, especially in remote and distributed teams,
accelerates integration by identifying key people and decision-making paths,
helps avoid mistakes by warning them where "minefields" are and where flexibility can be demonstrated,
reduces the burden on leaders – many questions no longer go to managers, but to a buddy.

Benefits of a Buddy System for the Specialist, the Organization, and... the Buddy

For someone working in a body leasing model, a buddy system means:

a greater sense of securitybecause there's always someone to ask,
a faster project start – less time for guessing, more time for action,
a real sense of belonging,despite the temporary nature of the collaboration,
a greater chance of extending the collaboration or securing further assignmentsif the collaboration runs smoothly from the start.

Benefits for the Buddy:

development of communication skills,
development of organizational skills,
learning empathy,
discovering aspects of work that were previously overlooked.

Benefits of Buddy Systems for the Organization:

Minimizes onboarding costs,
Shortens implementation time,
Strengthens a culture of collaboration and support,
Reduces the risk of turnover and misunderstandings.

A buddy system in body leasing is the gateway to a successful start – new specialists have support from day one, feel safe, and quickly settle into the team's rhythm, which promotes long-term collaboration. For Buddy, it's an opportunity to develop soft skills, improve work organization, and discover new perspectives in daily tasks. The company, in turn, benefits from faster implementation, reduced costs, and a team where collaboration is a natural norm.

Monika Sypczuk, CEO of BIDads, a company specializing in body leasing and recruitment for the digital marketing sector, has over 20 years of experience managing complex B2B sales processes, gained in IT, Telco, and e-commerce companies. A certified mentor and coach with EMCC accreditation, she actively supports the development of women in business through her participation in acceleration programs run by the Entrepreneurial Women's Network Foundation and the Digital Bridge-Mentoring for Growth community.